Privacy and Policies

This Privacy Notice explains how SAINTLY Fashion LTD ("we", "our", or "us") collects, uses, shares, and protects your personal data when you interact with us online at https://saintlyfashion.com.

Personal Data We Collect

  • Identity Data – Name, date of birth, gender
  • Contact Data – Email, phone, billing and shipping address
  • Technical Data – IP address, login data, browser type, time zone
  • Transaction Data – Order history, payment details (not stored)
  • Usage Data – Pages viewed, clicks, time spent
  • Marketing Data – Email and SMS preferences

How We Collect Data

  • Directly from you (orders, contact forms)
  • Automatically via cookies, analytics tools
  • Third parties (e.g. social media logins, Klarna, PayPal)

How We Use Your Data

Purpose Data Used Lawful Basis
To process your order Identity, Contact, Transaction Performance of contract
Marketing and promotions Identity, Contact, Usage Consent / Legitimate interest
Fraud prevention & security Identity, Technical Legal obligation / Legitimate interest
Website improvement and analytics Usage, Technical Legitimate interest

Cookies and Analytics

We use cookies and third-party tools like Google Analytics, Meta Pixel, and Hotjar to enhance your browsing experience and tailor our marketing. You can manage or disable cookies in your browser settings. For full details, see our Cookie Policy.

Data Retention

We retain your data only as long as necessary for the purposes for which we collected it, including satisfying legal, accounting, or reporting requirements.

Automated Decision Making

We may use automated tools for fraud detection (e.g., Ravelin or similar). You can request human intervention by contacting us if a decision significantly affects you.

Third-Party Services

  • Payment Gateways: PayPal, Stripe, Klarna – these providers process your payment details independently and securely.
  • Marketing Tools: Klaviyo, Google Ads, Meta Ads
  • Delivery Partners: Royal Mail, Evri, DPD

These third parties are contractually bound to protect your information under data protection laws.

International Transfers

Some of our service providers are based outside the UK/EEA. We ensure any data transferred is protected by appropriate safeguards like Standard Contractual Clauses (SCCs).

Your Data Protection Rights

  • Access – You can request a copy of your data
  • Correction – Fix inaccurate data we hold about you
  • Erasure – Ask us to delete your data (subject to conditions)
  • Object – To marketing or certain processing types
  • Restrict processing – In certain cases
  • Portability – Transfer your data to another provider
  • Withdraw consent – Anytime if processing is based on it

To exercise any of your rights, contact info@saintlyfashion.com.

Complaints

You can lodge a complaint with the UK Information Commissioner's Office (ICO) if you're unhappy with how we’ve handled your data. However, we encourage you to contact us first to resolve any concerns.

Updates to This Policy

This Privacy Policy was last updated on 15 July 2025. We may update it to reflect changes in the law or our practices.

Contact Details

SAINTLY Fashion LTD
Email: info@saintlyfashion.com
Customer Care: +447464600001

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